Google’s Days are Numbered, #10,322: Twitter Search

by Aaron Bradley on March 19, 2009

in Search Engines, Social Media

Cruisin' through Sphinn (yeah, I should pilloried for that, too) I encountered Gyutae Park's "6 Reasons Why Twitter is the Future of Search – Google Beware." This was in a stack of twit-news:

  • Search is Getting All Emotional Thanks to Twitter
  • WeFollow, A New Twitter Directory From Kevin Rose
  • 5 Steps to Ranking #1 on Twitter for a Keyword
  • How to Find Twitter Twits to Retweet Your Tweet!
  • 6 Tips to Optimize for Twitter Search

Et cetera, and so on, and so on.

Alright, I'm not a luddite. I actually do understand that Twitter is a tool that's almost certainly here to stay. I know that its use patterns are impressive. Hell, I have an account and I actually (gasp) tweet.

But Twitter is not a search engine. And Twitter's search engine is not a search engine, anymore than IMdb's search function is a search engine: it's a search application layer. And Twitter will supplant Google about the time that Facebook, YouTube and Yahoo! Answers supplant Google.

Park's six points are well taken. And if you're looking for websites that are pre-approved by some microblogger sans algorithm, you're all set. But Google (et al.) are mechanisms specifically designed to aid web surfers find web resources that relate to their query, with authority in and spam out. It's just not that Twitter has a long way to go before it can challenge Google, it can't go there at all. It's a different beast.

All of this to say both that search engines and a search function are different things and, that when it comes to "Google beware" we've heard it before.

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